Tag Archives: Pondicherry

“Give and let live” – The Hindu Article on Joy of Giving Week in Pondicherry

Bhupi Maru with "Joy of Giving Week" posters

Bhupi Maru with "Joy of Giving Week" posters

… Joy of Giving Week in Puducherry promises to be one mass coordinated effort involving the entire town. Sample this: over 90 schools, 30 colleges, 20 stores, 10 restaurants, 45 industries, 15 clubs and organizations, and a couple of banks and hospitals have pledged their support to the campaign. A few government departments are chipping in as well.The credit for all this goes to Shuddham, an NGO working towards solid waste management in the town, and CAOS (Creative Art of Souls) Apparels, an environment conscious export company, who have taken up this cause of giving in Puducherry…

The Hindu, in its Metro Plus Pondicherry section of the 26 September 2009 issue details the incredible support by the citizens of Pondicherry for GiveIndia’s Joy of Giving Week which starts today and goes until 3 October 2009.

Please click here for the full article.

To volunteer, please contact Shuddham at: 0413 – 2214868 or email: joyofgiving.pondy@gmail.com

To drop off usable items listed in this article, or in the previous post, please visit:

C.Dakchana Moorthy Chettiar Kalyana Nilayam
59, Eswaran Dharmaraja Koil Street
Near Nallam Clinic
Pondicherry – 605 001

Hours of operation:  8:30am to 8:30pm, 27-30 September 2009.

Watch the New Shuddham Video!

Watch the new Shuddham video, celebrating the wonderful work done by the Shuddham “Beautifiers” to help keep Pondicherry’s Raj Bhavan neighborhood clean and to help create a model for urban waste management that can reverse the epidemic of filth that plagues India.

Foundation Laying Ceremony for the New Resource Center

Bricks for the Foundation of the new Resource Center
Bricks and other items ready for the ceremony

1 January 2008

The members of Shuddham started off the new year with the foundation stone (or in our case, brick) laying ceremony of the new Parivarthan Resource Center to be built west of the “Boulevard” town in Pondicherry.  The Resource Center will include the recycling shed, vermi- and ordinary composting areas, and a section for research and development of new uses of recycled materials.

Preparing for the ceremony
Preparing for the ceremony


Mona Placing a Brick
Mona placing a brick

All the Bricks Placed
All the bricks in place

Marking the area
Marking the area

A Beautifier

Shuddham “Beautifier”

Shuddham “Beautifiers” go door-to-door in the mornings to collect segregated waste from each household in the northern third of the Raj Bhavan ward of Pondicherry. One amma (“mother” in Tamil) rides the specially-designed tricycle while another collects the compostable waste (which goes directly into the tricycle) and recyclables (which go into the large red bags). In the afternoons, they patrol the streets to pick up any litter that may have accumulated since morning. Once a week, they do a “thorough” cleaning, including cleaning out the gutters. The difference in the cleanliness of the streets patrolled by the Shuddham Beautifiers and the other municipal contractors is marked.